Tuesday 10 September 2019

L'Oreal Rouge Signature Lip Ink

Two words: pigmented and weightless. That's how I would describe these matte liquid lipsticks and I am in love with the unique formula. I chose a handful of shades that are on the neutral side as well as some statement/vibrant ones that I thought would be perfect for date night or warmer seasons (like that gorgeous orange!).

I'm talking about the shade 'I Achieve' and it caught my eye immediately because it truly looks like Summer in a tube. I can see myself slapping this lippy on while rocking a fresh, glowy makeup look and tousled beachy hair for the ultimate Summer vibe. I was slightly worried that this particular shade would dry down to a neon finish, but it's very true to colour so what you see in the tube is exactly what you'll get on your lips and it is a super wearable warm orange. I find it to be a flattering shade against my fair skin tone and it really makes my blue eyes pop!

Let's talk about the formula for a minute because it is pretty amazing. It is 2x thinner in consistency than a lipstick with its unique oil-in-water formula, so it feels like you are just applying water to your lips. I was certainly skeptical at first because how can such a lightweight, matte, water infused liquid lipstick provide any kind of colour pay off (and the high possibility of feathering was another cringing thought). But it is absolutely saturated in pigment, surprisingly stays put without bleeding into my lip lines and feels extremely comfortable to wear (like a silky satin lipstick).

The pointed doe foot wand allows me to apply these Lip Inks with precision and it holds the perfect amount of product each time without having to scrape off the excess (it's especially handy if you have thin lips!). They never flake or dry out my lips like some matte lippies can nor do they emphasize lines or dead skin which is a big positive. There is just something so satisfying about swiping these over your lips - they really are an absolute joy to use.

'I Enjoy' is your quintessential Autumn/Winter berry tone that would also make for a stunning date night lip colour along with 'I Am Worth It' (a fitting name for a classic red). Of course I couldn't resist a good mauve and 'I Rule' is such a flattering shade of pink. 'I Explore' is for the nude lip addicts out there (I'm not going to lie, I'm one of them), because it's so versatile and you simply cannot go wrong. A range of liquid lipsticks with a dreamy formula and a variety of beautiful shades to choose from - L'Oréal you've done it again!

Which shade floats your boat?

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